by Wayne Kurtzman | Feb 5, 2011 | Marketing, Social Media
There’s more than one way to watch the Super Bowl, the biggest game (and pig-out fest of the year). One is naturally the broadcast of the game. The other is to watch the live time opinions of others in THE SOCIAL BOWL. While this week’s MediaBullseye...
by Wayne Kurtzman | Nov 22, 2009 | Marketing, Social Media
SocialMedia.biz carried a great piece on how Ford does social media. With video posted by JD Lasica, they explained that “Scott Monty & team take integrated approach rather than focus on short-term campaigns,” Ford launched a successful social media...
by Wayne Kurtzman | Mar 6, 2009 | Content, eCommerce, Marketing, Social Media, Web 2.0
While on Twitter I read a post (or a “tweet”) that someone “Just realized social media is the new tattoo. What seems cool to tweet at 20 will be a jobkiller when you’re 30. Get tattoo, easier to undo”. This insight, as so often does, led...
by Wayne Kurtzman | Jan 18, 2009 | Marketing, Social Media
With a tip of the hat to mediatransparent.com for the post, and to the creator Michael Reissinger for posting it on Vimeo, here is a (very entertaining) review on advertising from the 1940’s to today and the role that social media plays. Scholz & Friends:...
by Wayne Kurtzman | Nov 26, 2008 | Marketing, Social Media
Industry analyst IDC finds more than half of U.S. consumers with Internet access are flocking to Social Networking services – and it’s the numbers are growing. Perhaps more significant is that the study finds these users of Facebook, MySpace and the like...