Archive for: branding

 

Five B2B Social Media Strategies – With Guidelines

Recently I read the idea that there are only five business-to-business (or B2B) social media strategies being used by the Fortune 500 today. While there are roughly...

 
 

Informed to the Swines: H1N1, Twitter and Branding Lessons

The swine influenza outbreak makes Twitter more useful and somewhat useless, at the same time. The difference comes down to the care you took when you chose whose...

 
 

Why Twitter Is So Hard To Explain

Now that the social media service Twitter has a daily reference in nearly every newscast, there is a rush of people trying the “next big thing.” Those...

 
 
 
 

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