Content | BeyondThe.Biz

Coca-Cola Pops Content Vision

February 7, 2012 9:02 pm | 2 comments

I’ve been preaching shared and earned content for a long time, but Coca-Cola has shared it’s Content 2020 strategy in a very public way: On YouTube. It’s...

SxSW: Tech Gets As Personal As the Stories

March 15, 2011 11:35 am | no comments

The beauty of the SxSW Conference is not only are you exposed to emerging trends in how content will be shared, used and interacted with, but it’s with the people...

There’s No Crying in Content

January 3, 2011 10:48 pm | no comments

Few things have frustrated me since the Internet’s mainstream age as how people undervalue the importance of content. Writing the piece was a bit more challenging...

Content Creating Customers Creating Content

August 20, 2010 7:44 pm | no comments

Content is what we string together to tell stories, share thoughts and ideas. Coming in different flavors (text, video, photo, music, spoken word, etc.), content...

What’s After Google Wave?

November 16, 2009 9:32 pm | no comments

This week, there were reportedly 100,000 golden tickets tucked in candy bars located in different corners of the World. The lucky people who found the tickets got...

Reinventing E-Mail in Their Own Image?

June 2, 2009 7:34 pm | no comments

What if Google were to reinvent e-mail as if it were invented today? They did. Google Wave Developer Preview presentation fired up the crowd at the Day 2 Keynote...

Unicorns That Sneeze Rainbows and Poop Content

April 23, 2009 10:31 pm | no comments

Advice is what you seek when you know the right thing to do, but don’t want to do it. What happens when you don’t know the right thing to do? That is...