Archive for: research

 

Forrester: Content Marketing to Replace Advertising?

Forrester’s Darika Ahrens directly addressed the elephant in the room for many companies in her blog post: “Goodbye Advertising, Hello Content Marketing?“. She...

 
 

Online Radio Users: Engaged and Influential

  Buggles: Video Killed the Radio Star. All Rights Reserved by Original Copyright Holder. The Buggles may have been premature in announcing that “Video Killed...

 
 

Five B2B Social Media Strategies – With Guidelines

Recently I read the idea that there are only five business-to-business (or B2B) social media strategies being used by the Fortune 500 today. While there are roughly...

 
 

Pouring Mobile Web Concrete

Robert Spier of National Public Radio (NPR) speaking at the ThinkMobile conference in New York this week said that “We are pouring a lot of concrete that cannot...

 
 

How to Jump Into Social Media

There was a time to learn how to use e-mail, texting, and even an ATM, but when is the right time to begin using social networks? The answer may be that you have...

 
 

More Than Half of Adults Play Video Games

While nearly all teens enjoy video games, so do more than half of all adults, according to a report by the Pew Internet and American Life Project. The study finds...

 
 
 
 

Engage With Me

Join Me On Google+

Join Me In Class…