by Wayne Kurtzman | Sep 5, 2012 | Analytics, Content, Marketing, Social Media, SxSW
Sarcastic Tone: Nothing makes for better television than political conventions. Despite the tone, there are several takeaways the business event planners should really take to heart, and both US political parties did fairly well. 1. Your target audience is OUTSIDE the...
by Wayne Kurtzman | Mar 15, 2012 | Analytics, gamification, Geolocation, LBS Location Based Service, mcommerce, Social Media, SxSW
Roald Dahl would have loved the South by Southwest conference and festival, or simply SxSW. Borrowing from poet Arthur O’Shaughnessy, Dahl wrote that “We are the music makes, and we are the dreamers of dreams”. At “South-by” as the cool...
by Wayne Kurtzman | Mar 15, 2011 | Content, SxSW
The beauty of the SxSW Conference is not only are you exposed to emerging trends in how content will be shared, used and interacted with, but it’s with the people who will make it happen. This place is rocking with new ways to use location based services (LBS),...
by Wayne Kurtzman | Mar 15, 2011 | Feature, Innovation, SxSW, Web 2.0
Location Based Services (LBS) and the importance of driving ideas into entrepreneurial success was opening tone set at SxSW interactive, the premiere emerging media conference that opened in Austin, Texas on Friday (March 11, 2011). CEO of O’Reilly Media, Tim O’Reilly...
by Wayne Kurtzman | May 10, 2010 | Social Media, Web 2.0
Where are you going? Who are you hanging with? Put that down, you’ll poke someone’s eye out. And never tell a stranger where you are going are where you are. And now there is social media allowing us to tell not just a stranger where we are, but every...
