by Wayne Kurtzman | Dec 31, 2012 | Feature, featured
Cheers to Brian Solis at Altimeter for a great visual on the Customer Journey in the digital age [Original Post on AT&T blog]. Most important, this is a cycle, not a funnel. Believe it or not, this is the digital consumer buying pattern. ” Touch points open...
by Wayne Kurtzman | Dec 29, 2012 | gamification, Geolocation, LBS Location Based Service, Marketing, mobile, Review, Social Media
“Watch out! Accident ahead!” I just turned on Waze, the crowd-sourcing / navigation traffic app and I instantly found out what cause of a backup on a local road. Not a bad way to revisit the app that I first reviewed just over two years ago. The app has...
