by Wayne Kurtzman | Jan 16, 2014 | augmented reality, Content, eCommerce, education, gamification, Innovation, LBS Location Based Service, mobile
Each year I write what will be coming for the upcoming year. Everyone does that. So here are the things that aren’t changing, and the implications of not changing. The list is based around two ideas: First. to paraphrase David Armano at Edelman Digital,...
by Wayne Kurtzman | Jun 20, 2013 | augmented reality, Content, eCommerce, education, featured, gamification, Geolocation, LBS Location Based Service, Marketing, mcommerce, mobile
Two months after SXSW, there are several technologies that I am excited about – and interested to see how behaviors will change to adopt them (or not). Of real interest is how the world will deal with the financial implications of these game-changers. Any one of...
by Wayne Kurtzman | Dec 29, 2012 | gamification, Geolocation, LBS Location Based Service, Marketing, mobile, Review, Social Media
“Watch out! Accident ahead!” I just turned on Waze, the crowd-sourcing / navigation traffic app and I instantly found out what cause of a backup on a local road. Not a bad way to revisit the app that I first reviewed just over two years ago. The app has...
by Wayne Kurtzman | Mar 15, 2012 | Analytics, gamification, Geolocation, LBS Location Based Service, mcommerce, Social Media, SxSW
Roald Dahl would have loved the South by Southwest conference and festival, or simply SxSW. Borrowing from poet Arthur O’Shaughnessy, Dahl wrote that “We are the music makes, and we are the dreamers of dreams”. At “South-by” as the cool...
by Wayne Kurtzman | Mar 10, 2012 | Analytics, education, gamification, Geolocation, Marketing, Social Media, SxSW
To paraphrase the very social Kermit the Frog, It’s Not Easy Being Geek. That is unless you are among the 20,000 of the Geek Nation of the South by Southwest Conference (or SxSW) in Austin, Texas this week. We’re not just talking about people who bask in...
by Wayne Kurtzman | Jan 6, 2012 | gamification, Marketing, mcommerce, Social Media, Web 2.0
As mobile phones and social media make this the era of SoMoLo (Social/Mobile/Local) technology, gamification, the use of game dynamics, is quietly becoming a bigger force for many businesses. By 2015, according to Gartner, Inc., more than half of organizations that...
