Unnatural Search: When Different Visitors Become a Segment
Web analysts love to have their metrics as neat as Scrooge McDuck’s piles of gold coins. When web measurements do not add up, they become obsessed in determining...
Web analysts love to have their metrics as neat as Scrooge McDuck’s piles of gold coins. When web measurements do not add up, they become obsessed in determining...
Late in 2007, Gartner, Inc. announced they had identified their first generation without an age, gender, social demographic or geography. This generation will leave...
Knowledge Management is (arguably) the practice of sharing, codifying and leveraging content for cost savings and innovation. I say arguably because each “KM”...
If you don’t buy into the whole Social Media is changing the way the world thinks and buys, get a cup of coffee and watch this presentation. Some of the language...
Content and measuring the affect content has – the light and serious sides. That is what I’ll be doing here. Content is evolving from storytelling...