by Wayne Kurtzman | Feb 24, 2009 | Analytics, Social Media
“This is like déjà vu all over again,” to quote Yogi Berra. Little did I know, Yogi was referring to attempts to measure the Return on Investment (ROI) of using social media. Just like the early days of the web, “The Business” wants the ROI,...
by Wayne Kurtzman | Feb 22, 2009 | eCommerce, Innovation, Knowledge Management, Social Media
This presentation, given by Wayne Kurtzman at the first meeting of the Social Media Breakfast of New Hampshire (#SMBNH) looks at the threads that connect the earliest economy to the emerging Knowledge Economy. The thread that connects them all are content and...
by Wayne Kurtzman | Feb 17, 2009 | Content, Marketing, Social Media, Web 2.0
A change in the Facebook Terms of Service (TOS) spotted by Chris Walters at consumerist.com says all your posted photos, content, and documents are the property of Facebook to sell forever. While I understand why the alarm bells are going off (uh, no, that’s not...
by Wayne Kurtzman | Feb 15, 2009 | Content
Okay, not mine personally – but wait. Maybe it has. The news follows me, and with different spins – and sometimes no spin at all. I’ve met amazing people and can follow-up questions with some outstanding though leaders. I can reach out to companies I...
by Wayne Kurtzman | Feb 9, 2009 | Social Media, Web 2.0
It’s big, it’s huge and it’s likely near you! I’ll be at Twestival in Boston. Are you going or watching the video stream on the web? With events happening in over 185 citites, this will be a huge opportunity to provide drinking water to...
