by Wayne Kurtzman | Nov 23, 2012 | Marketing
We are now multi-screen buyers and decision makers. ” 90% of our media consumption occurs in front of a screen”, according to research presented at a Google developer conference, and posted on the Think With Google site. First and foremost, we now live in...
by Wayne Kurtzman | Nov 3, 2012 | Feature
Forrester’s Darika Ahrens directly addressed the elephant in the room for many companies in her blog post: “Goodbye Advertising, Hello Content Marketing?”. She makes several very important conclusions, which are represented in Forrester’s...
by Wayne Kurtzman | Nov 3, 2012 | Content, Marketing, Social Media
When I travel, I like to hear the stories locals tell about their communities and experiences. Alaska was like the gold mine for these takeaways, if you’ll pardon the pun. After two weeks of watching the sunset at 11PM, visiting with people from Anchorage, to...