The Importance of Teaching

The Importance of Teaching

I spend considerable time in the world of social media listening and analytics. Like an air traffic controller making sure everyone gets the help they need to prevent a social crash. I hear the voice of the customer, making it easy to get dragged into social minutiae:...
Pardon The Appearance…

Zithromax

  After a brief vacation from blogging, I am starting with a facelift of the site. This means this site will not be pretty for a few days (or daze, your choice). I look forward to sharing the findings of the “blogcation”. –...
The Dynamic Customer Journey

Lamictal rash

Cheers to Brian Solis at Altimeter for a great visual on the Customer Journey in the digital age [Original Post on AT&T blog]. Most important, this is a cycle, not a funnel. Believe it or not, this is the digital consumer buying pattern. ” Touch points open...

Propecia side effects

Forrester’s Darika Ahrens directly addressed the elephant in the room for many companies in her blog post: “Goodbye Advertising, Hello Content Marketing?”. She makes several very important conclusions, which are represented in Forrester’s...