by Wayne Kurtzman | Mar 15, 2011 | Feature, Innovation, SxSW
What companies will still be around in 2021? B. Bonin Bough, Director of Global Digital and Social Media at PepsiCo and Ellen McGirt, Senior Writer, Fast Company Magazine join Wayne Kurtzman, columnist and social media strategist for a major telecom company and...
by Wayne Kurtzman | Mar 15, 2011 | Content, SxSW
The beauty of the SxSW Conference is not only are you exposed to emerging trends in how content will be shared, used and interacted with, but it’s with the people who will make it happen. This place is rocking with new ways to use location based services (LBS),...
by Wayne Kurtzman | Mar 15, 2011 | education, Geolocation, LBS Location Based Service, SxSW
The world is a game and we’re playing whether we want to or not. Our education system, customer acquisition and even loyalty rewards all use gaming elements according to SxSW day two keynote speaker Seth Priebatsch, the “Chief Ninja” for Boston-based mobile gaming...
by Wayne Kurtzman | Mar 15, 2011 | Feature, Innovation, SxSW, Web 2.0
Location Based Services (LBS) and the importance of driving ideas into entrepreneurial success was opening tone set at SxSW interactive, the premiere emerging media conference that opened in Austin, Texas on Friday (March 11, 2011). CEO of O’Reilly Media, Tim O’Reilly...
by Wayne Kurtzman | Mar 10, 2011 | Content, Geolocation, LBS Location Based Service, Marketing, mcommerce, SxSW
I started the day at Boston’s Logan International Airport’s Terminal C discussing the upcoming SxSW (pronounced South-by-southwest) conference with a group of people that made our @JetBlue flight worthy of the nickname “NerdBird1”. The first discussion with a number...