by Wayne Kurtzman
| Dec 20, 2010
| Knowledge Management, Marketing
In the Frank Loesser musical, “How To Succeed in Business Without Really Trying”, a book of the same name helps a one-time window washer climb the ladder of corporate success. Played in the film and on Broadway by Robert Morse (and in the 1995 revival by...
by Wayne Kurtzman
| Nov 14, 2010
| Analytics, Knowledge Management, Social Media, Web 2.0
I recently had the privilege of sharing my thoughts on analytics for the next decade with Dr. Venkatraman’s social media class at the Suffolk University Sawyer Business School. I would like to thank Sean Zinsmeister for inviting me to speak with the MBA...
by Wayne Kurtzman
| Aug 20, 2010
| education, Feature, Innovation, Knowledge Management
My heart sank a little bit when I read on Google’s official blog that Google Wave will be put out to digital pasture at the end of the year. It sank not because “I ‘heart’ Google,” but rather because an outstanding collaboration platform will go away. The problems...
by Wayne Kurtzman
| Jul 5, 2010
| Content, education, Feature, Knowledge Management
Since my knowledge management work with several companies, the value of storytelling for business has never escaped me. It is a way of passing lessons down from one generation of workers to the next. In business, that could mean every five to seven years before the...
by Wayne Kurtzman
| Mar 20, 2010
| Analytics, augmented reality, eCommerce, education, Knowledge Management, Marketing, mcommerce, Social Media, Web 2.0
How can you sum up a conference of thousands, parties all over Austin, TX every night,over 900 sessions and incredible conversations in between? I have created the one word to sum up the interactive portion of the South by Southwest (SXSW) festival and conference:...
by Wayne Kurtzman
| Jan 20, 2010
| Analytics, Content, eCommerce, Innovation, Knowledge Management, Marketing, Social Media, Web 2.0
According to author and business consultant Charlene Li, “Social networks will be like air.” Although it was a prediction in 2008, it resurfaced in a discussion I was having where I was asked, ‘what is the ROI on breathing’? This set up the...
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