Analytics

A Zebra in a Blender and Augmented Reality Bathrooms

April 1, 2010 7:54 pm | no comments

And there are those things from SxSW, the South by Southwest conference that won’t leave my mind. Which one of these two things are more interesting to you...

My Take: SXSW In One Word: SoGeoMoLo

March 20, 2010 2:54 pm | no comments

How can you sum up a conference of thousands, parties all over Austin, TX every night,over 900 sessions and incredible conversations in between? I have created the...

Everyone Has A Printing Press

February 1, 2010 9:26 pm | no comments

What would happen if everyone had a printing press? What would be the outcome of the true democratization of communication? Everyone does have that potential...

The ROI of Social Media

January 20, 2010 9:57 pm | no comments

According to author and business consultant Charlene Li, “Social networks will be like air.” Although it was a prediction in 2008, it resurfaced in...

Oh No! and Oh Yes!!

November 17, 2009 10:50 pm | no comments

A database glitch (yes, let’s call it that) has wiped out several weeks of postings. I am in the process of restoring them, but here are some of my latest...

Measuring the New Social World

November 16, 2009 9:25 pm | no comments

Accurately measuring the value of the buzz around your company may sound as difficult as weighing the morning fog, but it has made for some unique partnerships over...

Who Should Run Your Social Media Program for Twitter Glitter? Moose and Squirrel?

August 1, 2009 8:33 pm | no comments

Several marketing executives have informed me that they are excited about their new requisitions to hire social media experts for Facebook, Twitter, YouTube and...