“Turkeys are hitting the ground like wet cement,” gasped the voice of radio newsman Les Nesman in the 1978 sitcom WKRP in Cincinnati. The Thanksgiving show featured a promotion where the radio station dropped turkeys from a helicopter over the Pinedale shopping center. They were live turkeys. “Oh, they’re crashing to the earth … one just went through the windshield of a parked car … the crowd is running for their lives.” It is in this spirit I say “Be the ground and not the turkey” – and let me share my predictions for 2011 with you.
My predictions for 2011 are in my MediaBullseye column for this week. But before you go there, have fun with WKRP: