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Why Social Media Can Fail (And Why It Won’t)

by Wayne Kurtzman | Dec 8, 2008 | Marketing, Social Media, Web 2.0 | 0 Comments

Social media use is skyrocketing. Between nearly 75% of the U.S. population uses social media web sites. But even with all those hundreds of millions of people, social media can still fail to meet expectations. What you can't do, though, is ignore all those people who...

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Inbound Marketing: Music Video

by Wayne Kurtzman | Dec 8, 2008 | Marketing, Social Media, Web 2.0 | 0 Comments

Sometimes, people you know just do amazing things. Rebecca Corliss sings her heart out about the horrible life of an outbound marketer, joined by the team from Hubspot in Boston. Rock on @repcor and @hubspot ! This will be played at a lot of new media companies....

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Fast Forward: The 2010’s Complete with HoverBoards

by Wayne Kurtzman | Dec 4, 2008 | Innovation | 0 Comments

Each past decade had highlights or lowlights that made it memorable. I wanted to get an idea of what the 2010’s will bring, so I asked a group of early adopters who, by their nature, are ahead of the curve. From PacMan in arcane arcades to whatever comes next. And...

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Everything You Wanted to Know About Google…

by Wayne Kurtzman | Dec 3, 2008 | Marketing, Social Media | 0 Comments

SearchEngineLand author Barry Schwartz made a short but interesting post about Google and where they are heading - and why. The post includes the FaberNovel slide show entitled, “Everything you always wanted to know about Google…But were afraid to ask.” I've posted it...

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Cyber Monday and the Three Billy Goats Gruff

by Wayne Kurtzman | Dec 1, 2008 | eCommerce, Marketing | 0 Comments

Cyber Monday is the Monday after Black Friday which is the Friday that is after the Thursday that is Thanksgiving in the United States. Got it? Cyber Monday, now five years old, has become a major online shopping day in the U.S. It is when people presumably buy the...

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IDC: Social Network Users Less Receptive To Advertising

by Wayne Kurtzman | Nov 26, 2008 | Marketing, Social Media | 0 Comments

Industry analyst IDC finds more than half of U.S. consumers with Internet access are flocking to Social Networking services - and it's the numbers are growing. Perhaps more significant is that the study finds these users of Facebook, MySpace and the like less...

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