by Wayne Kurtzman | Aug 19, 2013 | Feature, featured
After a brief vacation from blogging, I am starting with a facelift of the site. This means this site will not be pretty for a few days (or daze, your choice). I look forward to sharing the findings of the “blogcation”. –...
by Wayne Kurtzman | Jun 20, 2013 | augmented reality, Content, eCommerce, education, featured, gamification, Geolocation, LBS Location Based Service, Marketing, mcommerce, mobile
Two months after SXSW, there are several technologies that I am excited about – and interested to see how behaviors will change to adopt them (or not). Of real interest is how the world will deal with the financial implications of these game-changers. Any one of...
by Wayne Kurtzman | May 11, 2013 | Content, Marketing
A content-first marketing strategy is great, but what about the narrative of your company? John Hagel, Co-chairman, Deloitte LLP Center for the Edge, speaking at SXSW 2013 underscored the importance of moving your company from the story to the enterprise. Digital...
by Wayne Kurtzman | Jan 23, 2013 | Marketing, Social Media, SxSW
The South by Southwest (SxSW) Conference and Festival is where you can let your geek flag proudly fly. It makes no difference if you are the New Geek on the Block or if you know what is happening in tech before Mashable writes the story; SxSW IS where the now and...
by Wayne Kurtzman | Dec 31, 2012 | Feature, featured
Cheers to Brian Solis at Altimeter for a great visual on the Customer Journey in the digital age [Original Post on AT&T blog]. Most important, this is a cycle, not a funnel. Believe it or not, this is the digital consumer buying pattern. ” Touch points open...