You Have A Reputation to Protect
Believe it or not, you likely have an online reputation to protect. Although Joan Jett said she didn’t “give a damn about my bad reputation” this is not a time to be a baby about your reputation or that of your company. 92 percent of toddlers have a social footprint...
Following the Social Buzz of the Super Bowl
There's more than one way to watch the Super Bowl, the biggest game (and pig-out fest of the year). One is naturally the broadcast of the game. The other is to watch the live time opinions of others in THE SOCIAL BOWL. While this week's MediaBullseye column explains...
You Like It – And You Become a Spokesperson
AdAge reported that your “liking” a product on Facebook could trigger what is being called a “sponsored story.” This is where your smiling (or grimacing) face and positive comments appear twice: once in your friend’s news feed and again as a paid ad with the company...
Your Phone is Your Wallet
“Pay by phone” has a new meaning this week as Starbucks announced that it is rolling out a way for customers to pay for their coffee with their smart phones. Leave your money at home, your phone is your new wallet. Don’t dismiss this as just being great for Starbucks....
Social Media by the Numbers (Via Hubspot)
Hubspot published a great infographic today. This should help you with some of the "Numbers-Basaed-Rational" to use social media. In case you missed it, AdAge today published that Facebook booked $1.86 Billion in advertising revenue, and now they are playing against...
The Good Wiki of the North
This Saturday, January 13th, I will celebrate with a piece of cake, but not for your run-of-the-mill birthday. According to Wikipedia, “cake is a form of food, typically a sweet, baked dessert.” On January 15th, the online encyclopedia (that has no relation to the...
