by Wayne Kurtzman | Nov 25, 2008 | Analytics, eCommerce
I am fan of some of the information and insight I get from ZDNet. A November 24th, 2008 commentary suggested that leveraging search engine words to develop a text analytics practice would be helpful in determining “Questions and queries, such as ‘How did the...
by Wayne Kurtzman | Nov 6, 2008 | Analytics, Content, Social Media
According to the site MarketShare, the Firefox web browser is more than maintaining market share. The site reports the number two browser spent two consecutive weeks in October above the 20% share mark. It ended October at 19.97% of the browser market. New features in...
by Wayne Kurtzman | Oct 10, 2008 | Analytics
I was cautious when I read a Web Analytics Association member prediction that web analytics companies, as we know them today will cease to exist. Another potentially free solution may have pushed us one more notch in that direction. Yahoo has announced on their blog...
by Wayne Kurtzman | Oct 1, 2008 | Analytics
Web analytics isn’t rocket science. It’s more like exploratory brain surgery with a mouse instead of a scalpel. It can shed light on details of your business that you never knew you could find. Analytics represent the behavior pattern of your users. Many...
by Wayne Kurtzman | Sep 21, 2008 | Analytics, Content, Uncategorized
I spent nine years in radio as a reporter, on-air talent and program director. By nature, newsrooms are not the most social media friendly place in the world. Reporters and producers are the gatekeepers of the facts. While social media threatens the perceived balance...
by Wayne Kurtzman | Sep 10, 2008 | Analytics
It was great meeting so many of you at O’Reilly Ignite Boston 4 on September 11, 2008. Special thanks to the kind folks at ICanHasCheezburger.com who let me create and use some images to make my points about web analytics. Actually, web analytics has everything...
