by Wayne Kurtzman | Dec 1, 2008 | eCommerce, Marketing
Cyber Monday is the Monday after Black Friday which is the Friday that is after the Thursday that is Thanksgiving in the United States. Got it? Cyber Monday, now five years old, has become a major online shopping day in the U.S. It is when people presumably buy the...
by Wayne Kurtzman | Nov 25, 2008 | Analytics, eCommerce
I am fan of some of the information and insight I get from ZDNet. A November 24th, 2008 commentary suggested that leveraging search engine words to develop a text analytics practice would be helpful in determining “Questions and queries, such as ‘How did the...
by Wayne Kurtzman | Nov 18, 2008 | Content, eCommerce, Marketing
SearchEngineLand today reported that “Google released a new keyword tool tonight, named the Google Search-Based Keyword Tool. This tool goes beyond what the other Google tools provide and tells you what keywords you are currently missing out on based on search...
by Wayne Kurtzman | Nov 17, 2008 | eCommerce
The end of an era started today as news broke that Yahoo! CEO Jerry Yang announced that he will be stepping down. The news appeared to break first on Boomtown, as Karen Swisher broke the story of who many consider a truly nice person who helped shape the Internet....
by Wayne Kurtzman | Sep 19, 2008 | eCommerce, Social Media, Web 2.0
“Old school” retailers virtually (no pun intended) exploded onto the online back-to-school scene this year, perhaps by virtue of some newfound youth appeal. By using social networks and nifty online tools, retailers like Kohl’s and Sears have been...
by Wayne Kurtzman | Aug 15, 2008 | eCommerce, Marketing
Late in 2007, Gartner, Inc. announced they had identified their first generation without an age, gender, social demographic or geography. This generation will leave “traditional ways of selling to customers, based on demographic information … irrelevant in...
