by Wayne Kurtzman | Nov 22, 2009 | augmented reality, Content, eCommerce, Feature, Marketing, mcommerce, Social Media
Remember hanging at the mall with your friends for four days, only to end up with six items for the holidays? Well, the music isn’t the only thing that has changed. And you should see what is changing in the world of online shopping. Please read my column at...
by Wayne Kurtzman | Nov 22, 2009 | Marketing, Social Media
SocialMedia.biz carried a great piece on how Ford does social media. With video posted by JD Lasica, they explained that “Scott Monty & team take integrated approach rather than focus on short-term campaigns,” Ford launched a successful social media...
by Wayne Kurtzman | Nov 17, 2009 | Analytics, augmented reality, Content, eCommerce, education, Innovation, Marketing
A database glitch (yes, let’s call it that) has wiped out several weeks of postings. I am in the process of restoring them, but here are some of my latest MediaBullseye.com posts to hold you over! photo credit: the half-blood prince Thank you for your...
by Wayne Kurtzman | Aug 21, 2009 | Marketing, Social Media, Web 2.0
Special thanks to Lori Lieberman and DriveOn Records for helping me on this story. In 1973, Roberta Flack’s “Killing Me Softly with His Song” was Song of the Year and yielded three Grammys including Song of the Year. The back story of this song...
by Wayne Kurtzman | Aug 1, 2009 | Analytics, Content, eCommerce, Innovation, Marketing, Social Media, Web 2.0
Several marketing executives have informed me that they are excited about their new requisitions to hire social media experts for Facebook, Twitter, YouTube and other dances with the public. I’ve sent several back to the drawing board when I told them why I was...
by Wayne Kurtzman | Jul 25, 2009 | Content, education, Innovation, Marketing, Social Media, Web 2.0
“There is a castle on a cloud” sings the hopeful Cosette in Les Miserables. Looming ahead of us are some office suites IN a cloud – and can change how we work forever. Will you make the change? Read about the new Office in Cloud offering coming later...
