by Wayne Kurtzman | Aug 29, 2011 | Content, Marketing, Social Media, Web 2.0
Almost 30% of senior marketing executives involved in social media make monitoring social channels actionable by incorporating it into their social strategy. This finding is part of a study performed by WebLiquid and RSW/US and highlighted on MarketingCharts.com....
by Wayne Kurtzman | Aug 23, 2011 | Social Media
I will not write about the East Coast earthquake. I will not write about the East Coast earthquake. Oh, Huffington Post, you made it too easy. Yes, the 5.9 magnitude earthquake has many MANY buildings being checked for structural integrity. Yes, many people lost a...
by Wayne Kurtzman | Jun 28, 2011 | Analytics, Content, LBS Location Based Service, Social Media, Web 2.0
In a limited beta today, the Google+ project adds several new layers of community. Here’s a quick summary with more coming soon. The features are designed for both ad hoc and long-term communities, mobile and (is there a non-mobile anymore?) and really does...
by Wayne Kurtzman | Jun 22, 2011 | Analytics, Marketing
Last week, influence measurement tool Klout announced full integration with the professional social network LinkedIn. Already measuring influence on Twitter and Facebook, the San Francisco based company claims to measure a person’s ability to drive action. Klout is an...
by Wayne Kurtzman | Jun 4, 2011 | Analytics, Content, Marketing, mcommerce, Social Media
I’ll still parsing its accuracy, but it seems like SearhEngineLand, a long-time credible source for SEO (search engine optimization) information, has produced a great visual explanation of the elements of search engine rankings. Best of all, it’s easy to...
