by Wayne Kurtzman | Jul 11, 2012 | Geolocation, LBS Location Based Service
As an Android user, I have looked longingly at the Apple commercials featuring Siri. With big puppy-dog eyes, I have been waiting for the day I could speak to my phone and it would respond. Nice to meet you, Robin. This past weekend, the eternal optimist in me tried...
by Wayne Kurtzman | Jun 17, 2012 | education, Innovation
When you go where creativity isn’t allowed, but expected – and expected in a big way – it calibrates your view on what is possible. This happens when over 8,000 of the World’s most creative and innovative student teams come together for Destination Imagination Global...
by Wayne Kurtzman | Mar 15, 2012 | Analytics, gamification, Geolocation, LBS Location Based Service, mcommerce, Social Media, SxSW
Roald Dahl would have loved the South by Southwest conference and festival, or simply SxSW. Borrowing from poet Arthur O’Shaughnessy, Dahl wrote that “We are the music makes, and we are the dreamers of dreams”. At “South-by” as the cool...
by Wayne Kurtzman | Mar 10, 2012 | Analytics, education, gamification, Geolocation, Marketing, Social Media, SxSW
To paraphrase the very social Kermit the Frog, It’s Not Easy Being Geek. That is unless you are among the 20,000 of the Geek Nation of the South by Southwest Conference (or SxSW) in Austin, Texas this week. We’re not just talking about people who bask in...
by Wayne Kurtzman | Feb 7, 2012 | Content, Marketing, mcommerce, Social Media
I’ve been preaching shared and earned content for a long time, but Coca-Cola has shared it’s Content 2020 strategy in a very public way: On YouTube. It’s even more than that: It’s how the Coca-Cola company will evolve its approach to the...