by Wayne Kurtzman | Jun 20, 2009 | Analytics, Marketing, Social Media, Web 2.0
It’s like Christmas morning, all eight nights of Chanukah and your birthday in one day! Boston marketing software company Hubspot has released their 2009 State of the Twittersphere Report. The funny part is I really don’t know if I’m being sarcastic:...
by Wayne Kurtzman | Apr 24, 2009 | Analytics, Marketing
The Social Media Breakfast New Hampshire #4 has been announced for Concord, NH. Special thanks to Leslie Poston of Uptown Uncorked for doing so much to bring this to NH – and to all who helped secure the start of growing community in the Granite State. For more...
by Wayne Kurtzman | Apr 23, 2009 | Analytics, Content, Knowledge Management, Social Media
Advice is what you seek when you know the right thing to do, but don’t want to do it. What happens when you don’t know the right thing to do? That is what is facing businesses today, and it all boils down to massive content, evolving cultures and the need...
by Wayne Kurtzman | Mar 26, 2009 | Analytics
What do bad web analytics, weather forecasts and reality television show America Idol have in common? Should it annoy me that I find pertinent articles (at least if I twist them a bit) on the Harvard Business blog site? In this case, an article about how a human...
by Wayne Kurtzman | Feb 24, 2009 | Analytics, Social Media
“This is like déjà vu all over again,” to quote Yogi Berra. Little did I know, Yogi was referring to attempts to measure the Return on Investment (ROI) of using social media. Just like the early days of the web, “The Business” wants the ROI,...
by Wayne Kurtzman | Jan 12, 2009 | Analytics, Social Media
The lights, the music, the stars… It’s Broadway! Some 16 Broadway plays are closing or have closed in the span of a few months. Observing Broadway’s sharp downward trend, I looked for a similar upward trend. I found that trend in the growth of social...
