by Wayne Kurtzman | Sep 3, 2010 | eCommerce, Marketing
Since Facebook came on the scene in 2004, it has been evolving. More ecommerce options are among the newest wave of that evolution. From the Facebook users I have spoken with, the people who are most interested in purchasing through Facebook are students. In my...
by Wayne Kurtzman | Apr 16, 2010 | eCommerce, Marketing, mcommerce
Robert Spier of National Public Radio (NPR) speaking at the ThinkMobile conference in New York this week said that “We are pouring a lot of concrete that cannot be repurposed.” What really concerns me is how many people haven’t placed their order for concrete yet....
by Wayne Kurtzman | Apr 3, 2010 | Content, eCommerce, Marketing, mcommerce, Social Media
How far would you follow a brand you like? How far would the brand go to appeal to you? Dunkin Donuts, Kodak and Comcast are three brands that reached out to me when I asked for their help. It’s not because I’m some super-blogger or Twitter maestro –...
by Wayne Kurtzman | Apr 1, 2010 | Analytics, augmented reality, eCommerce, Feature, Innovation, Marketing, mcommerce
And there are those things from SxSW, the South by Southwest conference that won’t leave my mind. Which one of these two things are more interesting to you and why? Well, perhaps some video of the bathrooms will come along soon. Meanwhile, please check out the...
by Wayne Kurtzman | Mar 20, 2010 | Analytics, augmented reality, eCommerce, education, Knowledge Management, Marketing, mcommerce, Social Media, Web 2.0
How can you sum up a conference of thousands, parties all over Austin, TX every night,over 900 sessions and incredible conversations in between? I have created the one word to sum up the interactive portion of the South by Southwest (SXSW) festival and conference:...
by Wayne Kurtzman | Jan 20, 2010 | Analytics, Content, eCommerce, Innovation, Knowledge Management, Marketing, Social Media, Web 2.0
According to author and business consultant Charlene Li, “Social networks will be like air.” Although it was a prediction in 2008, it resurfaced in a discussion I was having where I was asked, ‘what is the ROI on breathing’? This set up the...
