Content

PodCamp NH 2010

October 23, 2010 2:44 pm | no comments

Nearly 100 people attended the second unconference, PodCamp New Hampshire (PCNH) held at the Portsmouth Harbor Events Center in Portsmouth NH. (Related: What a PodCamp?...

Going to PodCamp?

October 17, 2010 9:10 pm | 2 comments

If you every wonder why should go to PodCamp, I answered than in an earlier post. Now that the decision is made, here are a few things to make your life easier: 1....

Content Creating Customers Creating Content

August 20, 2010 7:44 pm | no comments

Content is what we string together to tell stories, share thoughts and ideas. Coming in different flavors (text, video, photo, music, spoken word, etc.), content...

Storytelling For Business

July 5, 2010 4:42 pm | no comments

Since my knowledge management work with several companies, the value of storytelling for business has never escaped me. It is a way of passing lessons down from...

The New Sphere of Influence (To Go, Please)

April 3, 2010 3:30 pm | no comments

How far would you follow a brand you like? How far would the brand go to appeal to you? Dunkin Donuts, Kodak and Comcast are three brands that reached out to me...

SXSW: The Daily Update of the Future

March 14, 2010 1:36 am | no comments

It’s called South by Southwest Conferences and Festivals, written “SXSW” (like the compass point) and for the worlds of music, film and the interactive web,...

B2B Marketing: Trends Away From Leads

March 9, 2010 10:07 pm | no comments

Stephen Stills of Crosby, Stills, Nash and Young may have written the soundtrack to the new research on marketing dollars. In 1970 he reminded us: “If you’re...