by Wayne Kurtzman | Dec 29, 2012 | gamification, Geolocation, LBS Location Based Service, Marketing, mobile, Review, Social Media
“Watch out! Accident ahead!” I just turned on Waze, the crowd-sourcing / navigation traffic app and I instantly found out what cause of a backup on a local road. Not a bad way to revisit the app that I first reviewed just over two years ago. The app has...
by Wayne Kurtzman | Jul 11, 2012 | Geolocation, LBS Location Based Service
As an Android user, I have looked longingly at the Apple commercials featuring Siri. With big puppy-dog eyes, I have been waiting for the day I could speak to my phone and it would respond. Nice to meet you, Robin. This past weekend, the eternal optimist in me tried...
by Wayne Kurtzman | Mar 15, 2012 | Analytics, gamification, Geolocation, LBS Location Based Service, mcommerce, Social Media, SxSW
Roald Dahl would have loved the South by Southwest conference and festival, or simply SxSW. Borrowing from poet Arthur O’Shaughnessy, Dahl wrote that “We are the music makes, and we are the dreamers of dreams”. At “South-by” as the cool...
by Wayne Kurtzman | Jun 28, 2011 | Analytics, Content, LBS Location Based Service, Social Media, Web 2.0
In a limited beta today, the Google+ project adds several new layers of community. Here’s a quick summary with more coming soon. The features are designed for both ad hoc and long-term communities, mobile and (is there a non-mobile anymore?) and really does...
by Wayne Kurtzman | Mar 15, 2011 | education, Geolocation, LBS Location Based Service, SxSW
The world is a game and we’re playing whether we want to or not. Our education system, customer acquisition and even loyalty rewards all use gaming elements according to SxSW day two keynote speaker Seth Priebatsch, the “Chief Ninja” for Boston-based mobile gaming...
by Wayne Kurtzman | Mar 10, 2011 | Content, Geolocation, LBS Location Based Service, Marketing, mcommerce, SxSW
I started the day at Boston’s Logan International Airport’s Terminal C discussing the upcoming SxSW (pronounced South-by-southwest) conference with a group of people that made our @JetBlue flight worthy of the nickname “NerdBird1”. The first discussion with a number...
